Day One Collection

The game has evolved, but it all began with a hoop.

A tribute to basketball.

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Day One
The Vibe

Day One Collection

The Day One Capsule reinterprets archival hoop patent artwork through the lens of modern basketball culture. Blending history, design, and streetwear, the collection celebrates the piece of equipment that has remained constant through every era of the game. The hoop was there on day one. It still brings us together today.

Built across basketball tees & hoodies, Day One is a reminder that before the highlights, arenas, and icons, there was the simple idea that started it all.

The Blue Print-History-Design-Modern Basketball Culture-Vintage★The Blue Print-History-Design-Modern Basketball Culture-Vintage★
Day One Lineup

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Questions Answered

What people ask Day One.

01

What is the Day One Collection?

Day One is SOAR Basketball's tribute to basketball’s earliest foundation through vintage patent-inspired artwork and archival design language.

02

Who created the patent for the hoop?

A.E. Sandeberg. It was patented in 1936

03

Who can wear the Day One?

Created for everyone who celebrates the game, its history, and its heritage.

Bring the Noise

Find your style.

Day One is a timeless basketball apparel collection that honors the history and heritage of the game while bringing it to life with a modern style. Designed for those who appreciate where basketball began and where it's going, every piece blends classic inspiration with contemporary streetwear.

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